The Design entrepeneur by Steven Heller & Lita Talarico

Suelo sacar varios libros de la biblioteca de la Universidad y este fue uno de los últimos que saqué. La verdad que da gusto encontrar este tipo de libros, super inspiradores, es como un aire fresco en el diseño. Steven Heller y Lita Talarico nuevamente nos cuentan sobre diseñadores emprendedores con grandes y simples ideas. Imperdible. Les dejo aquí el review en inglés.

I use to take a lot of books of the university library and this one was the latest. It´s like a fresh air find books like this, very inspiring and Steven Heller and Lita Talarico, again, show us the best ideas and simple ideas with entrepeneurs of design. Here you have the review.

The Design Entrepreneur will survey the innovative entrepreneurial options a broad group of contemporary graphic designers have engaged in over the past decade, while also addressing the creative process, fabrication and materials, and promotion issues necessary to bring unique products to the marketplace. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surf boards, and more.

Through case studies with an international roster of designers like Dave Eggers, Maria Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duro, and others, this book explores the whys, hows, and wherefores of the conception and production processes. Design entrepreneurs must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and does not, and this is the book that shows them how that feat is accomplished.


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